Together with partners from business, science, politics, administration, associations and other institutions, projects are developed and implemented to build the image of the Kiel.Sailing.City brand for tourism as well as city and location marketing. Our focus is on the positive, sustainable experience of the brand and high quality of life paired with good PR work. 

The strategy is plain and simple: Kiel is the maritime capital of Germany. Under the power of this positioning, Kiel.Sailing.City is on course for success.

Kiel-Marketing GmbH is responsible for the following areas:

• Project management of national and international water sports and sailing events
• Marketing, PR and communication measures to build the image of the state capital Kiel
• Planning, realization and control of successful public-private partnership, projects, and sponsoring
• Coordination and active participation in the Kiel.Sailing.City strategy process
• Feasibility studies for maritime and business-oriented events
• Promotion of Kiel as a business location together with the Kiel Economic Development Agency

Kiel-Marketing GmbH is significantly involved in the organization of these projects and events or is the organizer itself. Further, smaller projects and events are added annually, yet not listed here.